How Do I Brief a Digital Marketer?
What questions are raised?
This session addresses the digital challenges for businesses. Especially the transition to technologies for business. This is usually held back or hindered by the following:
Lack of a clear vision for customer journey
Ineffective gathering and leveraging of customer data
Organisational resistance to change
Inflexible technologies and legacy systems.
What does this mean for business? It holds them back from adapting to the opportunities for growth and development. Watch this session to find out what the digital experts say to guide businesses through these challenges.