ECommerce is online sales of goods and services. Retailers can have a physical location and incorporate an e-commerce platform by
allowing customers to browse through their online store and pick up their purchases at the physical location.
Benefits of an e-commerce store?
Ability to shop 24 hours a day
It opens up the geography of your market; no longer are you limited locally to your market
Ability to track the sales funnel
What makes a great e-commerce Platform?
Platforms that are user friendly
Platforms that allow you to sell what you want, where and when you want. The ability for the platform to deal with online and offline goods,
integrate with multiple different payment processors.,
Platforms must manage orders, shipping, track inventory, and handle the back-end of running a store.
The platform can integrate with other services, marketplaces, apps, and other software.
The platform operates at a reasonable price.
Create more than just a website. Create a database of customers, connect with marketing, and sell online. Oncord enables small and
medium enterprises to take control of their digital presence and provide their consumers with great online experiences.
E-commerce gives customers the ability to shop 24 hours a day
PRODUCTS TO SELL - consider working
out your return on investment (ROI) before selecting your product range to promote online.
ECOMMERCE PLATFORM - such as Oncord,
Squarespace, Google My Business,
or Facebook Shop - your choice will be determined by step 3...
website or eCommerce site depends on the tools you require, your budget, and which platform you choose.
MARKETING TOOLS that you will need should be considered mindfully
with regards to your growth rate. if you want to grow faster, and have the budget to do so, you will choose a top of the line
ecommerce platform that integrates with your main marketing channels, such as Google Ads, Facebook Ads. Oncord or Shopify is a
perfect example of top-end solutions.
OPTIMISATION Time is taken to optimize your site, content for social
SHIPPING Payments, Postage, and Platforms.
ONLINE PAYMENTS. Software integration for taking payments securely,
and maintaining compliance.